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The Alpha360 blog

5 issues for an under performing website

5 issues for an under performing website

5 common issues on an under performing website and how to fix them Does your website let your business down? Does it deliver the results you want for your business? Maybe your website is new and it just isn’t working like you had planned, not getting the traffic you want and not delivering the leads […]

How has the coronavirus pandemic affected the media industry?

How has the coronavirus pandemic affected the media industry?

The coronavirus pandemic has unhinged industries, eradicated consumer demand and swept thriving jobs under the rug as businesses fall into financial difficulty, announce mass redundancies and close shop for the indefinite future. Turning to the UK media industry which is responsible for informing, educating and entertaining the public, many outlets have creatively stood out and […]

Google Algorithm Update 2021

Google Algorithm Update 2021

Google have recently announced the Page Experience algorithm update and in Google’s own words, here’s what it means… The page experience signal measures aspects of how users perceive the experience of interacting with a web page. Optimizing for these factors makes the web more delightful for users across all web browsers and surfaces, and helps […]

Your website is now more important than ever

Your website is now more important than ever

As things start to get back to (sort of) normal and businesses are trying to restart we want to offer help where possible. Businesses need to be digital more than ever right now and key to this is your website as this is the central, most integral piece of your digital jigsaw. A website is […]

How do search engines judge website value?

How do search engines judge website value?

The trick to a successful website is not solely based on the aesthetics; search engines also judge the value of a website based on functionality, usability, and domain authority. If a website is publishing fresh content daily, however, this is low in quality and difficult for the user to navigate through, the likelihood of your […]

7 tips for a better website

7 tips for a better website

Is your website working for you, attracting potential customers online is a difficult task, retaining their attention can be even harder. Your website should be designed and constructed with a user in mind, keeping frustration to a minimum. Here are a handful of tips to help: Navigation – Nothing annoys a visitor to your website […]

How is your Website and Web Presence?

How is your Website and Web Presence?

Does your website and web presence stack up? The internet has fast become a large part of many peoples lives. People are now shopping, socialising and conducting daily activities online but as a small business owner are you using it to its full potential? As a digital agency, we come across lots of businesses that […]

Earn your way to the top with great content

Earn your way to the top with great content

To appear high up the search engine rankings takes great content, lots of hard work and masses of effort. I recently began working with a new client who really couldn’t get to grips with how search engine rankings worked, he was really struggling to understand why we couldn’t just be number one on Google and […]